Dynamic vs. Static QR Codes: What’s the Difference?

If you're launching a marketing campaign, choosing between static and dynamic QR codes is a critical decision.

Static QR Codes

Static codes hardcode the destination directly into the pattern. Once printed, they can never be changed. If you make a typo in your URL, you have to reprint everything.

Dynamic QR Codes

Dynamic QR codes use a short redirect URL. This means you can change the final destination at any time, even after the code is printed. Furthermore, because the scan goes through a server first, you can track analytics like scan location, time, and device type.

Always use dynamic QR codes for business.